Key Metrics
14.7
Heat Index-
Impact LevelMedium
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Scope LevelNational
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Last Update2025-11-10
Key Impacts
Positive Impacts (5)
Negative Impacts (3)
Event Overview
The event highlights a strategic move by Apple to offer early discounts on its M4-powered devices, including the MacBook Air, Mac mini, and MacBook Pro. The price reductions aim to boost sales and attract customers ahead of the holiday shopping season, with significant savings on premium laptops and desktops.
Collect Records
Apple Offers Early Black Friday Discounts on M4-Powered Devices
Apple is offering early Black Friday discounts on its M4-powered devices, including up to $250 off the MacBook Air and significant price drops on the Mac mini and MacBook Pro. The 13-inch MacBook Air, a top premium laptop, is now priced as low as $749. A 13-inch MacBook Air with the M4 chip, 16GB of RAM, and fanless design for silent operation is among the deals available. The 13-inch MacBook Air features Apple's M4 chip, 24GB of RAM, and a 512GB SSD, and is available in four colors, including a new 'sky blue.' The 15-inch MacBook Air offers a 15.3-inch Liquid Retina display, 16GB of RAM, a 512GB SSD, and a more powerful speaker system. Both models are currently at their lowest prices. The MacBook Pro with the M4 chip has a slim, sleek aluminum design, a fan for better performance, a 512GB SSD, a superior mini LED display, and more ports compared to the MacBook Air. The Mac Mini, also equipped with the M4 processor, is a compact desktop with ample ports, 16GB of RAM, and 256GB of storage. The M4 processor in these devices enables all-day battery life, a compact design, and quiet operation while providing speed and power. All these devices support the latest macOS.